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Digital Ecosystem & Best Practices in Digital Marketing in China

Description
NIGHT SCHOOL ASIA'S 6TH CORPORATE COMMUNITY MEETUP!

LIMITED SEATS ONLY!


This FREE SESSION is a prelude to Cyril's -->> eCommerce in China Masterclass <<--happening on the 7th of September 2017 @ iTrain Malaysia!

Interested attendees of this free session will be entitled to
50% off for a masterclass of a lifetime with Cyril Drouin :) *Fees are HRDF Claimable


ABOUT THE SPEAKER:

Cyril Drouin is the Chief eCommerce Officer for Greater China at Saatchi & Saatchi and a regular well-respected speaker and trainer at various digital and eCommerce conferences. He has lived in China since 1998 and is currently based in the Shanghai office, but travels extensively for business, lectures, and trainings - hosting high-level training sessions about the Chinese eCommerce ecosystem in China and around the world.

He founded BysoftChina in 2003, an eCommerce and digital agency focusing on the Chinese market. As its CEO and Senior eCommerce Consultant, Cyril, over more than 10 years since its inception, helped BysoftChina to grow into a leading agency, with clients extending from SMEs to multinationals. Local and international companies came to rely on the eCommerce and digital marketing expertise Cyril used to create their successes in either optimizing or creating their digital & eCommerce presence in China.

So far, over 100 brands, retailers, manufacturers, and small business have benefited from his expertise through the entire lifecycle of an eCommerce project. From its consulting and strategic phases to implementation and monitoring performance.

Cyril holds a Master degree in IT & Mathematics. He is native in French and fluent in English, also has a good command of Chinese. He teaches eCommerce and Digital Marketing in MBA as well.


WHY YOU SHOULD ATTEND:

The Chinese digital & eCommerce market is the largest one in the world. This market has its own specificities: local players and local practices quite different from the western world.

This lecture will help you to understand:

  • The local digital & eCommerce Chinese market
  • The best eCommerce practices in China and the Chinese digital ecosystem.


Through real life examples and study cases, this lecture will allow you to gather the necessary practical and market knowledge for your Brand digital & eCommerce success in China.

Updates
  • The event description was updated. Diff#273391 2017-08-29 04:19:09
More updates
Wed Sep 6, 2017
7:00 PM - 10:00 PM MYT
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Venue
iTrain Malaysia @ KL Trillion
Tickets
FREE RSVP FULL
Venue Address
Block C, Level 19, Unit 8, KL Trillion, Jalan Tun Razak, 50400, Kuala Lumpur Malaysia
Directions
10 min walk from Ampang Park LRT Station/ 5 min walk from Intermark/ Immediately next to Balai Bomba & Penyelamat Jalan Tun Razak
Organizer
iTrain Malaysia
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